UX Case Study
Embedded Files
Healthcare Platform for Clinical Researchers to track research
Role
Product Designer
Team
PM, Eng & Founder
Timeline
June-August 2022
Problem Scope
Pharmaceutical companies conduct research, virtual simulations, and testing with hundreds of test subjects and volunteers across 3 phases, with each phase having an increasing number of test subjects. They need to recruit test subjects and regularly monitor their medical data to achieve desirable research outcomes.
All processes are currently done with paper, so they can't view, organize, and analyze research data properly. Researchers need to see both overall study performance and individual patient information.
Core Users
🧑🏻🔬 Researchers ( Male & Female ) - Age Group : 25 +
Constraint/Assumptions
● Subject/Patient have to come to the research facility for scheduled checkups.
● Recruitment of subjects for new research is done through marketing and previous studies data.
Discover
📊 Quantitative Research Analytics - 20+ Survey responses
The data confirms that both researchers and patients are uncomfortable with paper-based processes.
👊🏻 Breaking down the Problem
1- How can I help researchers collaborate better while keeping all subject records, research data, documentation, and online applications organized in one place?
2- How can I help researchers plan, conduct, monitor, and analyze multiple research studies?
3- How can I help researchers find and recruit participants for new studies?
Empathy Maps
😃 Says
1. Finding, extracting, and analyzing old data is a clumsy process
2. I do all the calculations myself to get overall performance metrics
3. I have to run between departments to gather, collect, and present records
✍🏻 Does
1. Pull older research documents for reference and study
2. Use calls and marketing to recruit test subjects
3. Read individual patient diaries and papers for medical history and data
🤔 Thinks
1. I hope we can recruit subjects easily from nearby cities, states.
2. I would prefer having performance charts for each research that can be accessed by all participants.
3. If this helps me find a reliable way to do things, it’ll be awesome!
☺️ Feels
1. Uncertain and doubtful about the collected data
2. Excited about trying something new
3. Hopeful that she finds a solution to her problems.
⭐️ User research insights
● Researchers find it hard to track research status, ongoing events, daily tasks, accumulated data, and recruitment of suitable test subjects
● For all inclusion and exclusion criteria, patients have to visit multiple times
● Patients have to maintain diary notes for symptoms and medication, while researchers rely on patient memory or diary records
● Calling each patient, consolidating medical data, manually extracting relevant information, taking readings, and analyzing is tough and very time-consuming
● For collaborative work, researchers need to carry and maintain records most of the time
● Subjects and patients have to come to the research facility for scheduled checkups
● Recruitment of subjects for new research is done through marketing and presenting previous study data
Discover - Putting all the research together
💡 Solution
Design a research tracking portal for Researchers to maintain records of subjects, research information, documentation, and online applications in one place, as well as to help with planning, conducting, managing, and reviewing multiple research studies.
👩🏻🦰 User Persona
Existing Clinical trial portals - What other platforms are doing?
Ideate - Research to Design decision
User Journey & Flow
Information Architecture
Design
Wireframes
Figma - Prototype
🚀 Metrics to be measured
● Reduction in error percentage and easier analysis of research data, leading to fewer research failures at various stages.
● Researchers can manage studies easily, complete tasks, and generate reports faster, which increases productivity.
● Previous data can be analyzed to predict research success rates, leading to easier funding and sponsorship.
● Recruitment of test subjects will be easier and faster.
● Better organization of information, improved resource management, time savings, and enhanced customer service.
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